_ AC Milan Secured a Partnership deal with Jay Z's Roc-Nation
AC Milan are planning to follow the Liverpool footstep after announcing a ground-breaking partnership with Jay-Z ’s Roc Nation Entertainment Agency.
The Italian giants Football club AC Milan unveiled the unorthodox collaboration, believed to be the first of its kind between a sports team and global entertainment agency, on Thursday.
“This partnership between AC Milan and Roc Nation represents the coming together of two powerful organisations with strong values at their core,” CEO Ivan Gazidis told the club’s official website.
“Our shared commitment to inclusiveness, progressiveness and excellence will drive everything that we do and I am very excited for what’s to come.”
And the iconic club are now looking to replicate Liverpool ’s rise to the top after their dominant Premier League triumph ended a 30-year title drought.
Their chief revenue officer, Casper Stylsvig, revealed they have spoken directly to the Anfield club about emulating their path to success.
“We have been talking to Liverpool because they’ve been through the same path as we are going through now,” Stylsvig told The Associated Press.
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